Trapo Unveils Revolutionary “Trapo Exosystem” and Upgrades Classic Car Mats with Realgrip Anti-Slip Technology
Kuala Lumpur, 23 April 2024 – Renowned automotive accessory brand Trapo is set to revolutionize the driving experience with the unveiling of its conceptual “Trapo Exosystem.” The highly anticipated launch event, to be held at Evolt Karting, promises to be an electrifying affair, marking a significant milestone in Trapo’s journey towards becoming the ultimate destination for drivers’ needs.
Traditionally known for its superior car mats, Trapo is redefining its brand identity by introducing the Trapo Exosystem, a comprehensive brand ecosystem designed to cater to every aspect of a driver’s journey. From cutting-edge car accessories to premium detailing services, the Trapo Exosystem is set to elevate the driving experience to unprecedented heights.
At the heart of the Trapo Exosystem lies a network of connected services, meticulously curated to enhance convenience, comfort, and safety on the road. From supercapacitor dashcams and modular phone holders to advanced car air purifiers and hydrophobic car wiper blade, Trapo offers a comprehensive suite of products designed to meet the demands of modern drivers.
Moreover, Trapo is thrilled to announce the upgrade of its Trapo Classic Car Mats, featuring the revolutionary Realgrip Anti-Slip Technology. Powered by performance polymers from ExxonMobil, Realgrip sets a new standard in grip and stability, ensuring that Trapo Classic Car Mats stay firmly in place even during the most demanding driving conditions.
“Our collaboration with ExxonMobil highlights our dedication to pioneering innovation and sustainability,” remarked Zare Lee, Co-CEO at Trapo. “The introduction of our groundbreaking Realgrip Anti-Slip Technology not only elevates the performance of our Trapo Classic Car Mats, ensuring enhanced safety on the road, but also aligns with our ongoing sustainability initiatives by reducing material waste and extending product durability.”
The launch event will showcase Trapo’s dedication to excellence and sustainability, featuring live demonstrations of the Realgrip Anti-Slip Technology and interactive displays highlighting the benefits of the Trapo Exosystem. Attendees can expect an immersive experience, complete with exclusive previews of upcoming products and insights into Trapo’s technological partnerships.
Adding to the brand’s commitment to sustainability, Trapo has increased the use of recyclable materials in their car mats. Up to 75% of recyclable materials are used for Trapo car mats. This initiative underscores their dedication to reducing environmental impact and driving sustainability forward.
“In our mission to innovate and excel, sustainability plays a crucial role,” emphasized Lee Tzong Wey, Co-CEO at Trapo. “By maximizing the use of recyclable materials in our products, we not only minimize waste but also contribute to a greener future for generations to come. Sustainability isn’t just a goal; it’s a responsibility we proudly uphold.”
Trapo will be offering a FREE pair of its best-selling Trapo Hydrophobic Car Wiper Blades with any purchase of the upgraded Trapo Classic Mark IV, valid only until 28 April 2024. The promo will be available on here and any Trapo Retail Hub for purchase.
