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PROTON & Touch ’n Go Launch Free Toll Contest for X50 Owners: Win Up to 3 Months of Toll-Free Driving

PROTON is closing out the year with a major reward campaign for X50 buyers, teaming up with Touch ’n Go to offer toll rebates and cash prizes worth up to RM3,000. The campaign — “Roar Forward, Ride Freedom” — runs from 1 November to 31 December 2025 and is open exclusively to new Proton X50 owners who activate the SUV’s factory-fitted Touch ’n Go RFID.

The Proton X50 continues its strong momentum as Malaysia’s best-selling B-segment SUV, and this campaign serves both as a reward and a celebration of the model’s success.


Free Tolls and Cash Prizes for 68 Lucky X50 Owners

All new X50 buyers during the campaign period only need to activate the built-in RFID to enter the contest. A total of 68 winners will receive up to RM500 worth of free tolls, valid for three months.

Reward periods are as follows:

  • November 2025 buyers: Rewards valid Jan–Mar 2026
  • December 2025 buyers: Rewards valid Feb–Apr 2026

Winners will be selected through a live draw on Proton’s official Facebook page. Toll rebates will be credited directly to the Touch ’n Go eWallet linked to the vehicle’s RFID tag.


Join the TikTok Video Contest and Win Up to RM3,000

To add more energy to the campaign, Proton is also running a TikTok video contest. New X50 owners can:

  1. Post a short video of their experience with the SUV
  2. Use the hashtag #RoarForwardX50
  3. Tag @ProtonCarsOfficial

Winners stand a chance to take home cash prizes worth up to RM3,000, and selected videos may be featured on Proton’s social pages.


A Collaboration Built Around Value and Convenience

The initiative extends Proton’s efforts to make RFID tolling more seamless for users while rewarding the X50 community. Proton and Touch ’n Go say the campaign reflects a shared vision to improve daily mobility for Malaysians.

Zhang Qiang, Deputy Chief Executive Officer, Proton Edar, said:
“This initiative is part of our ongoing commitment to enhance the ownership experience for Proton X50 drivers. Following the positive response from our customers, we are taking an extra step to show our appreciation through this collaboration with Touch ’n Go. By combining innovative technology with practical benefits, we aim to make every journey smoother, more convenient, and more rewarding, reflecting PROTON’s dedication to creating real value for Malaysian drivers.”

Praba Sangarajoo, Chief Executive Officer of Touch ’n Go Sdn. Bhd., added:
“We are proud to partner with PROTON in delivering this initiative that rewards and enhances the journey of X50 owners. Touch ’n Go has always been at the forefront of creating seamless and connected mobility experiences for Malaysians, and this collaboration reflects our shared commitment to making every day travel smarter, more convenient, and rewarding.”

More information is available on Proton and Touch ’n Go’s official websites.

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