Proton X70 Sport Edition: Limited to 600 Units, Sportier Styling, RM6,000 Added Value
PROTON has officially unveiled the Proton X70 Sport Edition (SE), a specially enhanced variant of Malaysia’s best-selling C-segment SUV that blends the model’s established refinement with a more assertive, sport-inspired aesthetic.
Limited to just 600 units nationwide and based on the Premium variant, the X70 Sport Edition targets buyers seeking a more distinctive visual presence without compromising on comfort, technology, or everyday practicality.
Exterior: A More Assertive Road Presence
Finished exclusively in Quartz Black, the X70 Sport Edition adopts a full aerokit comprising front, side, and rear skirts for a lower, wider stance. The look is completed with black 19-inch alloy wheels and exclusive Sport Edition badging, setting it apart from the standard X70 lineup while reinforcing a premium, confident road presence.
Interior: Subtle Upgrades With Driver-Focused Flair
Inside, the cabin receives carefully curated enhancements that elevate its premium appeal:
- Red stitching accents on the steering wheel and armrest
- Sport Edition embroidered logos on the seats with matching red stitching
- Boot tray included for improved practicality and cargo management
These touches create a more engaging, driver-oriented environment while retaining the X70’s hallmark comfort and spaciousness.
Powertrain & Driving Dynamics: Proven Performance
Under the hood, the X70 Sport Edition retains PROTON’s i-GT 1.5-litre turbocharged four-cylinder engine, producing 181 PS and 290 Nm of torque, paired with a 7-speed Dual Clutch Transmission.
The setup delivers a balanced blend of responsiveness and efficiency, complemented by PROTON’s renowned Ride & Handling calibration — engineered to provide composure, comfort, and confidence across varying Malaysian road conditions.
Technology & Connectivity: Intelligent Integration
The cabin centres around a 12.3-inch infotainment head unit with Wireless Apple CarPlay and Android Auto, supported by:
- “Hi PROTON” voice command system for hands-free operation
- PROTON Link 2.0 app for remote vehicle monitoring and control
Safety remains integral, with ADAS Level 2 comprising 13 advanced features, including Intelligent Cruise Control (ICC), Lane Keep Assist (LKA), and Autonomous Emergency Braking (AEB) — enhancing situational awareness and driving support for greater confidence on every journey.
Launch Package: RM6,000 Added Value, Exclusive Benefits
Cumulatively, the X70 Sport Edition’s upgrades deliver RM6,000 worth of added value. Every purchase includes PROTON’s exclusive Launch Package:
- Pro-Warranty*: 5-year warranty with unlimited mileage + 6 times free labour service
- Pro-Connect*: 5-year in-car data package with 2GB/month
- Pro-Finance*: Financing up to 9 years, rates from 2.2% p.a., margin up to 90%
- Pro-Trade-In*: Overtrade support up to RM1,000
- Pro-Shield*: Enhanced insurance coverage including special perils, personal accident coverage up to RM15,000/person, and flood relief coverage up to RM2,000
*Terms and conditions apply.
Pricing & Availability
On-the-road prices without insurance:
| Variant | Peninsular Malaysia | East Malaysia |
|---|---|---|
| 1.5TD Premium | RM112,800* | RM114,800* |
| Sport Edition Package | + RM2,500 | + RM2,500 |
*Prices after rebate applicable for registration before 30 April 2026
Bookings for the PROTON X70 Sport Edition are now open via PROTON’s official website or at authorised showrooms nationwide. Further updates and promotions will be shared on Proton Cars Official social media platforms.
“The PROTON X70 Sport Edition builds on the strengths of a proven model that Malaysians have come to trust. With this introduction, we are offering customers a more dynamic and refined expression of the X70, tailored for those who want a stronger sense of style while retaining the comfort and technology the model is known for,” said Dato’ Ir. Abdul Rashid Musa, Chief Executive Officer, Proton Edar.
CarTok Editor’s Note:
The X70 Sport Edition isn’t about reinventing the wheel, it’s just sharpening the appeal of an already successful formula. In a segment increasingly crowded with new entrants and refreshed rivals, PROTON’s strategy here leverages brand loyalty, amplifies visual differentiation, and bundles ownership value to defend its market share.
The limited-run approach creates urgency while the RM6,000 added-value package improves cost-per-kilometre calculus over the ownership cycle. However, with only 600 units available, buying one will depend on allocation management.
