EON Opens Zeekr Pop-Up Store At AEON Mall Shah Alam Ahead Of Glenmarie Showroom
EON Berhad has opened a Zeekr pop-up store at AEON Mall Shah Alam, giving Malaysians an opportunity to explore the premium EV brand while its permanent showroom and aftersales facility in Glenmarie undergoes renovation.
The pop-up store provides an interim customer touchpoint ahead of the planned opening of Zeekr House Glenmarie, which is expected to be completed by the first quarter of 2027.
EON, a subsidiary of DRB-HICOM Berhad, became an official dealer for Zeekr last September, marking an expansion of EON’s multi-brand automotive retail portfolio as it adds premium electric mobility to its range of offerings.
Located at the popular AEON Mall Shah Alam shopping destination, the pop-up store allows visitors to discover Zeekr’s vehicles, design and technology before the dedicated showroom is ready.
According to EON chief executive officer Akkbar Danial, the temporary outlet is intended to make the brand more accessible to customers while preparations for its permanent retail facility continue.
“We are pleased to introduce Zeekr through this pop-up store at AEON Mall Shah Alam to enable more customers to discover the brand quickly ahead of the establishment of the dedicated showroom and to bring premium experience to customers,” he said.
Zeekr House Glenmarie
Once completed, Zeekr House Glenmarie is expected to provide a more comprehensive customer experience, covering vehicle discovery, purchase, delivery and aftersales care.
The facility will serve as the brand’s dedicated retail and aftersales location, an important step for Zeekr to develop its presence in Malaysia’s increasingly competitive EV market.
For EON, the pop-up store offers a way to introduce the brand to potential buyers before its permanent premises are operational. The upcoming Glenmarie facility will be able to support customers throughout vehicle ownership.
The move also shows the importance of retail access and aftersales support in the premium EV segment, where customers consider more than vehicle specifications and technology when choosing a brand.
