BMW Group Malaysia closed 2025 with over 10,800 vehicles delivered across BMW, MINI and BMW Motorrad, with 55% of those units locally assembled, reinforcing its position as Malaysia’s leading premium automaker.
The company also retained its standing as Malaysia’s Number One Premium Electric Vehicle (EV) Provider for the sixth consecutive year, delivering more than 2,700 fully-electric vehicles. EVs accounted for 25.2% of total deliveries, up from 20.6% in 2024 — a clear sign of growing acceptance of premium electrified mobility.
Brand Performance Breakdown
- BMW: Over 7,700 vehicles delivered
- MINI: Over 1,500 vehicles delivered (+8.7% YoY)
- BMW Motorrad: Over 1,600 motorcycles delivered (+3.8% YoY)
Benjamin Nagel, Managing Director of BMW Group Malaysia said:
“As we enter the Year of the Horse, BMW Group Malaysia races ahead with the strength and momentum that has defined 110 years of automotive excellence and innovation for the BMW Group. Technology Openness and Power of Choice have driven our bold product offensive in 2025, empowering our customers with genuine freedom of choice. Combined with our Premium Ownership Experience through Relax. We Care. and All in. Simply Smart., we have become The Ultimate Choice for discerning Malaysian customers seeking premium mobility.”
He added:
“This continues to be our strength and focus in 2026. As the Ultimate Choice for premium mobility, our ambitions also extend beyond our products and services. From building the first fully-electric BMW in Asia-Pacific right here in Malaysia, to deepening our partnerships with local institutions to develop the next generation of talent, our commitment is demonstrated through what we build, whom we employ, and how we strengthen Malaysia’s leadership in premium mobility. This is backed by over 50 years of proven experience and our vision for Malaysia’s mobility future,”
37 New Models Launched in 2025
BMW Group Malaysia introduced 37 new models and variants last year, supporting its “Power of Choice” strategy across petrol, hybrid and fully electric vehicles.
Globally, BMW Group delivered over 2.46 million vehicles in 2025 (+0.5%), with 442,000 fully-electric vehicles sold worldwide (+3.6%).
Top-Selling BMW EVs in Malaysia
BMW’s electric portfolio saw strong demand:
| Model | 2025 Deliveries |
|---|---|
| BMW iX2 xDrive30 M Sport | 460+ units |
| BMW i5 eDrive40 M Sport | 450+ units (+10.8%) |
| BMW iX1 eDrive20 M Sport | 340+ units (+41.1%) |
A major milestone was the local assembly of the BMW i5 eDrive40 M Sport Pro, marking the first fully-electric BMW assembled in the Asia-Pacific region.
MINI and BMW Motorrad Electrification Growth
MINI EV sales reached 700+ units (+15.2%), making up 46.4% of MINI deliveries.
Top MINI EVs:
- MINI Aceman SE – 330+ units
- MINI Countryman SE ALL4 – 200+ units
BMW Motorrad delivered 170+ electric motorcycles, led by the BMW CE 04 (120+ units, +68%).
Charging Network Expands Past 2,000 Points
BMW Group Malaysia now provides access to over 2,000 charging facilities via partners such as Gentari, ChargEV, Yinson Greentech, and JomCharge.
Additionally, 100+ BMW i and MINI charging facilities are available at dealerships and partner locations.
Best-Selling Models in 2025
BMW Passenger Cars
- BMW 3 Series – 1,300+ units
- BMW 5 Series – 1,240+ units
- BMW X1 – 1,200+ units
MINI
- MINI Countryman – 900+ units
- MINI Aceman SE – 330+ units
- MINI Cooper – 250+ units
BMW Motorrad
- Adventure segment – 990+ units (+30.6%), led by R 1300 GS Adventure
- Urban Mobility – 400+ units
Financial Services and Customer Satisfaction
BMW Group Financial Services Malaysia funded 4,440+ vehicles in 2025 with a 35.8% penetration rate.
BMW Motorrad financing penetration reached 67.7%, the highest in Asia Pacific.
Customer satisfaction remained high, with Net Promoter Scores among the best globally:
- BMW: 96 (Sales), 97 (Service)
- MINI: 96 (Sales), 98 (Service)
- BMW Motorrad: 98 (Sales), 97 (Service)
Investment in Malaysia Continues
BMW Group Malaysia has exported 11,800+ vehicles to the Philippines and Thailand to-date.
Construction of a new Vehicle Distribution Centre in Selangor began in October 2025, with operations planned for January 2027. The facility will handle 3,000+ vehicles.
The company also continues its BMW NextGen Technical Programme (NextGT) with STDC to train future EV technicians.
CarTok Editor’s Note
When a premium brand keeps adding local assembly and new facilities, it’s not just selling cars — it’s planting flags. Malaysia remains a serious piece of BMW’s global map, and BMW’s quiet confidence is getting heard.
